I must admit that I have not done enough homework on Facebook and their Fan Pages. After attending the New Life Event this weekend I did get to learn a lot. Fan Pages are an incredibly powerful way to engage with your customers.
Here are two awesome applications I learnt about:
Facebook Markup Language: Allows you to customise your own Fan Page.
Fan Appz: Allows you to run user polls.
Incidently, my Fan Page is here: http://bit.ly/bWIYIY
PS: Everyone who joins during March gets a $100 Webexposure voucher.